Shizuoka’s Secret: The Art of Matcha
From Japan’s Tea Fields to Your Cup
Matcha isn’t just tea—it’s a legacy. Sourced from Shizuoka, Japan, a region famed for its misty climate, volcanic soil, and centuries of craftsmanship, our matcha embodies the pinnacle of purity and taste.
Why Shizuoka?
✅ Perfect Growing Conditions – Volcanic soil, fresh mountain air, and just the right humidity.
✅ Generations of Expertise – Farmers who have perfected matcha cultivation for centuries.
✅ Sustainably Grown & Shade-Cultivated – Enhancing the deep umami, smoothness, and vibrant color.
More Than Just Tea—A Ritual
For centuries, matcha has been at the heart of Japanese tea ceremonies, celebrated for its smooth texture, vibrant green color, and natural energy. At Alearia, we bring you the purest ceremonial-grade matcha, crafted for those who value quality without compromise.
A Journey That Started with Taste
I’m Ilaria, the founder of Alearia. My love for food and obsession with quality led me from Italy to Amsterdam, where I first discovered matcha. Through my work, I was introduced to high-quality matcha, and it quickly became more than just a drink—it was a ritual, a source of energy, and a moment of balance.
But I wanted to take it further. I wanted to find my own matcha, one that embodied everything I loved—pure, smooth, and vibrant. That search led me to Japan, where I discovered the finest ceremonial-grade matcha, crafted with generations of expertise.